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Harvesting Hope Raises $43,000 For Nonprofits
RiceTec’s latest community program served individual charities via their growers.
JONESBORO, ARK.
During this pandemic nonprofits have needed more support than usual. They’ve been forced to cancel fundraising events and received less donations than years prior. When RiceTec launched its newest charitable program, Harvesting Hope, the company had no idea it would be amid a time that nonprofits would be struggling to raise funds to achieve their missions.
Harvesting Hope is a program for RiceTec customers who donated one acre of milled rice proceeds to their choice of a 501c3 nonprofit received one bag of seed at no charge for the 2021 planting season. In total, 27 growers gave more than $43,000 to their favorite charities.
For nonprofits like, Personal Pep Rally, this donation meant covering half the cost of their Joy Mail Program. “When someone agrees to partner with your passions, it is a real honor,” said Misti Coker, Board of Directors Member for Personal Pep Rally. “Our volunteers put in many hours to meet our mission and donations from supporters like RiceTec make it possible for that work to be done.”
Personal Pep Rally is an Arkansas based nonprofit that aims to motivate, encourage, and educate those who have been given a cancer diagnosis. They fulfill the mental health piece of a patient’s cancer journey by serving as a resource for patient education, providing access to counseling and have a scholarship program. Their unique offering is Joy Mail, care packages and uplifting letters of support written by cancer survivors that are sent to current cancer patients not only in Arkansas but across the U.S. and Canada.
“We’re excited to see the success of this new program,” said Matt Snow, District Sales Manager of RiceTec. “We stepped outside of our traditional community outreach efforts to try something new that would involve our grower’s favorite charities, and this proved to meet community needs and create connections across our various service regions.”
Additional charities that received funds included; Aeroangel, Arkansas Baptist Foundation, CASA of Jonesboro, Food Bank of Northeast Arkansas, Food Bank of Northeast Louisiana, Hunting for a Cure: the Price Hancock Foundation, Make A Wish, St. Jude, and Wounded Warrior Project.
RiceTec will soon begin accepting participation from interested farmers for the next growing season. Those who would like to join should contact their local sales representative for the official Harvesting Hope form. To learn more about RiceTec, visit www.ricetec.com. ∆
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